Lidl wants to become the employer of choice for students and young professionals. We created a series of recruitment flyers meant to present the best part of working at Lidl, by talking to potential employees in their own language - Social Media. We took every social media behavior and turned it into a personal asset to be taken into account when looking for a job.
You only write posts at a certain time of day for better reach? At Lidl, we are looking for young professionals who care about being on time.
You gather all your friends on chat just to ask them how they're doing? At Lidl, we are looking for young professionals who like being team players.
You accept all friend requests? At Lidl, we are looking for young professionals with a friendly attitude towards every client.
You make sure every selfie turns out perfect? At Lidl, we are looking for young professionals who take every task seriously.
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